Productivity in Spain has decreased, affecting the competitiveness and growth of the country, which would affect thousands of citizens who have a job to pay for their studies, home or family, because if productivity falls in the same way, wages. Given this, international organizations have recommended that the business sector invest in human resources, as they are the functional axis of their institutions.
Likewise, the temporary employment rate in Spain is the second highest in the European Union with 27%, according to the Organization for Economic Cooperation and Development. Which, agrees with the labor policies practiced by many Spanish companies; temporary contracts with fewer benefits for people who have just entered the labor market, as opposed to collaborators with a longer time in the company.
How do scents influence a person’s productivity?
Given the market situation, Caixabank Research economist Judit Montoriol cites US and British companies to take them as a clear example of dedication and investment in their human capital, recognizing that a motivated work team works better. Thus, there are different ways to provide a comfortable work environment, and today, science shows that pleasant smells improve mood and therefore work productivity.
According to Martin Lindstrom, author of the book Brand Sense, affirms that more than 74% of the sensations that influence people come through the sense of smell, saving memories in the subconscious. On the other hand, Lorena Gálvez, founder of Neuromarketing.la, adds that if fragrances are implemented in work environments, sensory experiences will be improved, producing comfort and satisfaction.
Given this, it is clear that a novel technique to improve the work environment in Spanish work centers is the use of aromas that generate pleasant sensations in employees, therefore, investing in human resources increases profitability business, because having happy or satisfied employees will work with greater courage, treat customers well and therefore return to the entity or recommend it among their acquaintances.
However, with the problem of pollution in Spain, as indicated by the newspaper El País; where it mentions that nitrogen dioxide (NO2) and particles (PM10), made up of dust, ash or similar substances harm the health of citizens by generating respiratory diseases, according to the medical director of the Al-lergo Center, Alfons Malet that the Allergic diseases are a global public health problem.
In Spain, about every 4 citizens have an allergic disorder, according to a research study by the newspaper La Vanguardia. As air pollution is one of the factors with the greatest influence on contracting respiratory diseases, before this, public and private entities must opt for labor measures that improve the quality of the air where their collaborators live, since they take care of their health, during the performance of their duties, encourages satisfaction, commitment, loyalty and productivity.
Given the alarming public health situation in the workplace, the installation of a air purifier removes allergens, in addition to the concentration of mold (fungus that is in the air such as in humid places) in certain areas and eliminates bad odors (food or cigarettes). This type of device has become a practical and innovative option for companies, since not only will their employees enjoy a better quality of life, but also their external customers will enjoy added value to the service or product that is offered.
Spain has a new challenge, the economic crisis they are going through may be an opportunity for entities and investors to start taking into account the needs of their workforce (health, food or rest). Of course, in order to offer better working conditions that improve their performance and productivity in such a way that, in a few years, we will recover from the current situation in the country and be an example for others in terms of improving policies of work.